Charge is a British-based cycle brand, drawing on years of experience to create practical and refined bicycles for the everyday cyclist. Cycling has exploded in popularity and so has consumer choice – choosing a bicycle can be confusing, so Charge decided to strip back the product line and launch the three bike categories that define Charge best: the Plug, Grater, and Cooker.
The Plug is a multipurpose road bike with progressive geometry and fast-rolling large volume tyres that provide superior comfort, speed and durability. The Grater takes the performance aspects of the Plug frame and adds the functionality benefits of mudguards and flat bars for urban use. The all-new Cooker bikes are designed around the new 27Plus wheels – blending the speed and rollover of a 29er, the cushioning of a fat bike tyre and the quick agility of a 27.5, all with unparalleled grip on any terrain. This is the new standard in off-road biking.